Better and Faster

I quite enjoyed reading Better and Faster: The Proven Path to Unstoppable Ideas by Jeremy Gutsche. This book, which was published in 2015, provided relevant examples of house hold companies and their unique growth challenges; Dyson, Red Bull, Engagement Rings, Hilton, Crayola, Zara and Ugly Doll. I found myself commenting to friends through out theContinue reading “Better and Faster”